by Steven | May 12, 2026 | Blog
Field Notes · May 12, 2026Most carpet cleaning websites have a homepage, a services page, and maybe a contact page. They do not rank.Not because Google ignores small service businesses. Because a three-page website cannot build topical authority for a...
by Steven | May 12, 2026 | Blog
Field Notes · May 12, 2026HVAC Google Ads fail for one reason more than any other: emergency campaigns and planned service campaigns are not separated.Emergency searches and planned service searches have different intent, different bid levels, different ad...
by Steven | May 12, 2026 | Blog
Field Notes · May 12, 2026When Brooke’s Chem-Dry Kansas City came to us in April 2026, the site had a problem that is common across Chem-Dry franchise locations.The site was averaging position 44.7 across all relevant search terms. It had 21,573...
by Steven | Apr 30, 2024 | Blog
Welcome to Scruffy Mutt Digital Marketing, where we specialize in creating professional and effective website designs for service businesses. We understand the importance of having a visually appealing and user-friendly website that attracts and engages potential...
by Steven | Sep 18, 2023 | Blog
Local SEO for Service Businesses: Attracting Customers in Your AreaIn the digital age, local businesses need more than just a sign above the door to attract customers. Local Search Engine Optimization (SEO) is a powerful tool for service businesses aiming to increase...
by Steven | Sep 15, 2023 | Blog
Aligning Dollars with Strategy: The Role of Financials in Crafting Your Marketing Plan As the business world continues to evolve, the role of financials in crafting a strategic marketing plan has become more crucial than ever before. While most small businesses...